How To Look For A Market Opportunity?

With the help of market opportunity analysis, a business is able to collect relevant data and insight from the market. This gives a better idea of the requirement for the market.

One can look at market opportunities in seven ways: · Consumer segmentation · Purchase analysis · Direct competition analysis · Foreign market analysis · Understanding the market · Indirect opportunities · Environmental factors

Basically, the whole process of market opportunity starts with collecting market data and then regrouping according to their priority.